About Us
Meet Spencer Lund-Hart, Founder of Spray Foam Genius Marketing
Spencer Lund-Hart founded Spray Foam Genius Marketing to focus exclusively on marketing for spray foam and insulation contractors, rather than running a general agency that happens to take on a few insulation clients. That focus shapes every strategy the team builds: Google Maps, SEO, Google Ads, websites, and AI search visibility for insulation companies across the USA and Canada.

Why Spencer Built a Specialist Agency
A generalist agency applies the same playbook across every industry it touches, learning your business on your dime. Spencer built Spray Foam Genius Marketing to work exclusively with spray foam and insulation contractors, so the agency already understands the keyword patterns, buyer behavior, and competitive landscape of this industry before a client's first strategy call.
Spencer is a speaker at the 2026 SPFA (Spray Polyurethane Foam Alliance) convention and hosts the Foam to Fortune podcast, interviewing spray foam contractors, manufacturers, reps, and others across the industry to understand what's actually working in the field, not just in theory. That ongoing conversation with the industry directly shapes how the agency builds strategy.
What We Believe
We don't guarantee closed jobs, revenue, or ROI, because those outcomes also depend on your sales process and operations. What we can directly influence is visibility, traffic, calls, and qualified leads, and that's what we report on. Our 90-Day Genius Growth Guarantee covers measurable improvement in visibility and demand for clients who meet the program requirements in their agreement. See the Genius Growth Guarantee for details.
Real Results for Real Insulation Contractors
What Contractors Say
★★★★★ 5.0 on Google (13 reviews)
“We've seen a major increase in the number of leads we're receiving across all areas of our business. If you're looking for a marketing company that understands the spray foam industry, communicates well, and delivers measurable results, I highly recommend Spray Foam Genius Marketing.”
Emma Dearing · a month ago
“We signed up for their Google Ads and SEO package, and the results were immediate. We're ranking higher, getting more quotes, and closing more jobs. It feels like they're part of our company.”
Daniel Murphy · 9 months ago
Where We Work
Spray Foam Genius Marketing serves spray foam and insulation contractors across the United States and Canada, remotely, so location never limits who we can take on.
Talk to Us
- 877-840-FOAM (USA)
- 844-741-FOAM (Canada)
- 13503 SE Mill Plain Blvd, Vancouver, WA 98684
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