Privacy Policy

Spray Foam Genius Marketing (“us”, “we”, or “our”) operates the Spray Foam Genius Marketing website (the “Service”). Spray Foam Genius Marketing is a trade name of Plant Powered Marketing LLC.

This page informs you of our policies regarding the collection, use and disclosure of Personal Information when you use our Service.

We will not use or share your information with anyone except as described in this Privacy Policy.

We use your Personal Information for providing and improving the Service. By using the Service, you agree to the collection and use of information in accordance with this policy. Unless otherwise defined in this Privacy Policy, terms used in this Privacy Policy have the same meanings as in our Terms and Conditions, accessible at https://sprayfoamgeniusmarketing.com/terms-of-service/

Information Collection And Use

While using our Service, we may ask you to provide us with certain personally identifiable information that can be used to contact or identify you. Personally identifiable information (“Personal Information”) may include, but is not limited to:

• Name
• Email address
• Telephone number
• City
• Zip Code

How You Use Our Website

We use a small script from our own system (engine.sprayfoamgeniusmarketing.com) to record which pages you view, which buttons you click, and whether you start or submit a form. It stores a random visitor identifier in a cookie for about 13 months and a session cookie that expires after 30 minutes of inactivity. That script does not read what you type into a form. If you come from a link in one of our emails or texts, or you submit your details or book a call, we link this activity to your contact record so we can send you information that is relevant to you and so our team can follow up at a useful time. We honor the Global Privacy Control signal: if your browser sends it, this script does not run.

We may send follow-up emails or texts based on how you use the site, such as starting a booking or a form. A text is sent only if you checked the text-message box on that form. If you did not check it, we do not text you.

Session Recordings And Heatmaps

We use Microsoft Clarity to understand how visitors use the site. Clarity records which pages you open, where you click, and heatmaps of the parts of a page people use. Form fields are masked, so those recordings do not show what you type. We do not run Clarity on private pages, including the website brief and client onboarding forms. Clarity is provided by Microsoft. Microsoft's privacy statement is at https://privacy.microsoft.com/privacystatement.

If You Start A Form And Do Not Submit It

If you type a valid email address into the booking form, the free Market Visibility Audit, or an estimate form, we save that email address. We also save your name if you typed one, and your phone number if you typed one, plus the pages you opened in that visit and how you arrived. We use this to follow up even if you do not submit the form. We send a text message only if you checked the text-message consent box on that form. If you did not check it, or the form has no text-message box, we do not text you.

Log Data

We collect information that your browser sends whenever you visit our Service (“Log Data”). This Log Data may include information such as your computer’s Internet Protocol (“IP”) address, browser type, browser version, the pages of our Service that you visit, the time and date of your visit, the time spent on those pages and other statistics.

Google AdSense & DoubleClick Cookie

Google, as a third party vendor, uses cookies to serve ads on our Service.

Advertising Cookies And Pixels

We use the Meta Pixel on our public pages. Meta covers Facebook and Instagram. The pixel lets us show Spray Foam Genius Marketing ads to people who have already visited this website, and it lets us measure whether those ads lead to a booked call, a finished audit, or an estimate request. It does not receive your name, email address, phone number, or anything you type into a form. We do not run it on private pages, including the website brief and client onboarding forms. Google Ads stays off until we turn it on. When it is on, it follows the same limits.

You can change your Meta ad settings at https://www.facebook.com/adpreferences. Meta's cookie information is at https://www.facebook.com/privacy/policies/cookies/. You can change your Google ad settings at https://adssettings.google.com/. Google's information on ads cookies is at https://policies.google.com/technologies/ads.

You can also opt out on the industry pages: https://optout.aboutads.info/ (Digital Advertising Alliance) and https://youradchoices.com/ (YourAdChoices).

Service Providers

These companies process site data for us. They get only what they need to do that work.

• Cloudflare hosts the website and checks forms for bots.
• GoHighLevel keeps contact records and sends follow-up messages.
• Calendly runs the booking calendar.
• Web3Forms sends form notices to our inbox.
• Resend sends our emails.
• LeadSnap runs the free map scan and stores lead records.
• Google Tag Manager and Hotjar record how the public pages are used.
• Google Places looks up the business you search on the free audit. Google Maps shows the map in the footer. The contact page map is also Google Maps, and it loads only after you click.
• OpenStreetMap shows a town map on some city pages, and only after you click to load it.
• Slack gets a short notice when someone sends a website brief.
• We use Microsoft Clarity for session recordings and heatmaps. Form fields are masked. The Meta Pixel is on for public pages. Google Ads stays off until we turn it on. Until then, that tag is not on the page. Clarity, the Meta Pixel, and Google Ads stay off the website brief and client onboarding forms.

All the above categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties, excluding aggregators and providers of the Text Message services.

Embedded Maps And Other Third Party Content

Some of our pages show content that is provided by other companies. For example, the “Find Us” map in our footer is provided by Google Maps, and the booking calendar on our booking page is provided by Calendly. The map on the contact page is also Google Maps, and it does not load until you click it. When a page with the footer map or the booking calendar loads, or when you click to load the contact map, those companies may receive information such as your IP address and browser details, and may set their own cookies. Their use of that information is covered by their own privacy policies.

Security

The security of your Personal Information is important to us, but remember that no method of transmission over the Internet, or method of electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your Personal Information, we cannot guarantee its absolute security.

Links To Other Sites

Our Service may contain links to other sites that are not operated by us. If you click on a third party link, you will be directed to that third party’s site. We strongly advise you to review the Privacy Policy of every site you visit.

We have no control over, and assume no responsibility for the content, privacy policies or practices of any third party sites or services.

Children’s Privacy

Our Service does not address anyone under the age of 18 (“Children”).

We do not knowingly collect personally identifiable information from children under 18. If you are a parent or guardian and you are aware that your child has provided us with Personal Information, please contact us. If we discover that a child under 18 has provided us with Personal Information, we will delete such information from our servers immediately.

Changes To This Privacy Policy

We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page.

You are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page.

SMS / Text Messaging

Text messaging (SMS). If you give us your mobile number and tick the text-message consent box on our Free Market Visibility Audit page (https://sprayfoamgeniusmarketing.com/market-visibility-audit/), Spray Foam Genius Marketing will text you about your free Google Maps heatmap audit, including your results and follow-ups about the audit. We use your number only for these messages and to handle STOP and HELP replies, and we keep a record of when and how you opted in and of any opt-out. No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. Text messaging originator opt-in data and consent will not be shared with any third parties. Information may be shared with our text-messaging service providers only to deliver the messages. Message frequency varies (up to 4 messages per audit). Msg & data rates may apply. Reply STOP to opt out or HELP for help. Questions: info@sprayfoamgeniusmarketing.com, 360-800-4500, 13503 SE Mill Plain Blvd, Vancouver, WA 98684.

Your Choices

Follow-up emails include an unsubscribe link. Open that link and those emails stop.

To stop text messages, reply STOP.

To ask about this policy, contact Spray Foam Genius Marketing at 13503 SE Mill Plain Blvd, Vancouver, WA 98684 or info@sprayfoamgeniusmarketing.com.

Contact Us

If you have any questions about this Privacy Policy, please contact us.