The Plan

What Happens After You Hire Spray Foam Genius Marketing?

Conceptual marketing phases. Individual activities aren't contractual deliverables unless confirmed in your service agreement.

1. 1

   Days 1–14

   Build the Foundation

   Research, tracking, audits, and competitive analysis.

   • Market research
   • Competitor analysis
   • Tracking set up
   • Baseline heatmaps
   • GBP audit
   • Website audit
   • Keyword research
2. 2

   Days 15–30

   Start Optimization

   Website, Google Business Profile, and visibility improvements.

   • Website improvements
   • GBP work
   • Content deployment
   • Authority / citation work
3. 3

   Days 31–60

   Expand Visibility

   SEO, Maps, content, and authority growth.

   • SEO expansion
   • Service-area development
   • Maps optimization
   • Content growth
   • Authority building
   • Conversion improvements
4. 4

   Days 61–90

   Optimize & Scale

   Analyze results, improve conversion, and identify expansion opportunities.

   • Ranking expansion
   • Lead analysis
   • Conversion optimization
   • Competitive analysis
   • Strategy adjustment

The first phase is marketing setup. After that, the monthly work is marketing maintenance, and the numbers are on the reporting page. The plan is for spray foam and insulation contractors across the United States and Canada. The office is in Vancouver, Washington, and the work is remote.