Spray Foam Genius Marketing helps spray foam and insulation contractors in Enterprise, Nevada win more jobs from homeowners and builders searching in that market. Spray foam marketing in Enterprise, Nevada should follow the climate and the housing stock you can actually cite. The climate zone on this page is 3B. The population line reads 240,464. The cards under the reading are the citations.
Before-1980 construction is 3% in Enterprise. That share is lower than the national figure of 50% in the same note. The note on that line says: National: 50% (5-year survey estimate, with a wider margin of error for smaller cities). Combine this with the median year rather than quoting only one of them in an ad.
The local reading for Enterprise is ordinary, and it is specific. Cooling leads the degree-day comparison and the zone is dry, so summer heat is the first story on a Enterprise site, with moisture as a smaller point. Check it against the grid. A message can be right for the climate and still be invisible three miles from the shop.
The median value line reads $475,500 for Enterprise. That is higher than the national figure of $332,700 in the same note. Treat it as a reference from the cited survey, not today's asking price. Market prices move after the survey date printed on the card.
A typical year, as printed here, needs 1,836 heating degree days and 3,720 cooling degree days. Both figures use base 65 F. Cooling (3,720) is larger than heating (1,836). The heating note says the reading was measured at LAS VEGAS MCCARRAN AP. Pages and ads can lead with hot attics, summer bills, and rooms that will not cool. Do not copy a cold-climate service list onto a cooling-led city, or the reverse.
Tenure is part of the marketing picture in Enterprise: 64% of occupied homes are owner-occupied. That is lower than the national figure of 65% in the same note. The city figure is at least half, so owner-occupiers are the larger group in this survey line. They are usually the people who can commission insulation on a house they live in. Landlords and builders remain a separate audience when the owner share is modest.
Heating fuel in Enterprise, as published here, is utility gas (70%). The note on that line says: Share of occupied homes (5-year survey estimate, with a wider margin of error for smaller cities). Ads can name that fuel. They should not promise a bill outcome the source does not state.
On the population line, Enterprise shows 240,464. The note on that line says: 5-year survey estimate, with a wider margin of error for smaller cities. Source on this page: U.S. Census Bureau, 2020-2024 American Community Survey 5-year estimates, table B01003, as of 2020-2024. The county line reads Clark County. Use the city total as context. The audit grid, not the census count, is what shows where a company actually appears.
The climate figure for Enterprise is zone 3B. Quoted from the note: dry climate, zone 3 of 8. The moisture letter on this zone is dry (3B). Source on this page: U.S. DOE and PNNL, Guide to Determining Climate Zone by County: Building America and IECC 2021 Updates (PNNL-33270), as of October 21, 2022. A page written for a different zone will talk about the wrong season. Match the services on the website and the Google Business Profile to this zone.
Enterprise's median build year on this page is 2007. That year is later than the national median of 1980 printed in the same note. The note on that line says: National median: 1980 (5-year survey estimate, with a wider margin of error for smaller cities). Pair it with the share of homes built before 1980 when that line exists, because a median hides the older tail.
Use the audit to see the Enterprise grid, or book a strategy call to go through it with us. We work only with spray foam and insulation contractors. Plans are month to month with 30 days notice. You buy and own your domain at a registrar you choose. We do not hold it, and we do not transfer a domain.
Local area
What Census files list for Enterprise. If a line is missing, that file had nothing that met the overlap rule. Nothing here is estimated.
ZIP codes. 89178, 89139, 89141, 89183, 89123, 89113, 89118, 89148.
These are 2020 Census ZIP Code Tabulation Areas that overlap Enterprise. A ZCTA is the Census stand-in for a ZIP code. It is not a USPS delivery list. Source: U.S. Census Bureau, 2020 ZCTA to Place Relationship File. Retrieved 2026-10-31.
Primary roads. I-15, Las Vegas Freeway, Bruce Woodbury Beltway, Clark County 215, I-215.
Limited-access highways from the 2020 Census TIGER primary roads file that cross the city boundary. Interstate labels drop the space Census stores after the hyphen. Short Census forms in the road names are written as full words. Interstate, US, state, and Puerto Rico route numbers stay as route designators. A road stored with both & and and is listed once. Source: U.S. Census Bureau, TIGER/Line 2020 Primary Roads (MTFCC S1100). Retrieved 2026-10-31.
Market facts for spray foam contractors in Enterprise
Population
240,464
5-year survey estimate, with a wider margin of error for smaller cities
Source: U.S. Census Bureau, 2020-2024 American Community Survey 5-year estimates, table B01003. As of 2020-2024.
County
Clark County
County that contains the city's central point
Source: U.S. Census Bureau Geocoder (2020 county boundaries). As of 2020.
IECC climate zone
3B
dry climate, zone 3 of 8
Source: U.S. DOE and PNNL, Guide to Determining Climate Zone by County: Building America and IECC 2021 Updates (PNNL-33270). As of October 21, 2022.
Heating degree days per year
1,836
Normal, base 65 F, measured at LAS VEGAS MCCARRAN AP
Source: NOAA NCEI 1991-2020 U.S. Climate Normals. As of 1991-2020.
Cooling degree days per year
3,720
Normal, base 65 F, measured at LAS VEGAS MCCARRAN AP
Source: NOAA NCEI 1991-2020 U.S. Climate Normals. As of 1991-2020.
Median year homes were built
2007
National median: 1980 (5-year survey estimate, with a wider margin of error for smaller cities)
Source: U.S. Census Bureau, 2020-2024 American Community Survey 5-year estimates, table B25035. As of 2020-2024.
Homes built before 1980
3%
National: 50% (5-year survey estimate, with a wider margin of error for smaller cities)
Source: U.S. Census Bureau, 2020-2024 American Community Survey 5-year estimates, table B25034. As of 2020-2024.
Owner-occupied homes
64%
National: 65% (5-year survey estimate, with a wider margin of error for smaller cities)
Source: U.S. Census Bureau, 2020-2024 American Community Survey 5-year estimates, table B25003. As of 2020-2024.
Median home value
$475,500
Owner-occupied homes. National: $332,700 (5-year survey estimate, with a wider margin of error for smaller cities)
Source: U.S. Census Bureau, 2020-2024 American Community Survey 5-year estimates, table B25077. As of 2020-2024.
Main heating fuel
utility gas (70%)
Share of occupied homes (5-year survey estimate, with a wider margin of error for smaller cities)
Source: U.S. Census Bureau, 2020-2024 American Community Survey 5-year estimates, table B25040. As of 2020-2024.
Each figure links to its public source and shows the date it applies to.
Drawn from the sourced figures above. No new numbers.
Homes built before 1980
Owner-occupied homes
Median home value
Heating and cooling load in a typical year
Degree days per year, a standard measure of how much heating or cooling a climate needs.
What this means for your marketing in Enterprise
The Census Bureau's 2020-2024 American Community Survey (5-year estimates) puts the median home in Enterprise at a build year of 2007 (nationally: 1980), and 3% of its homes were built before 1980 (nationally: 50%). That is a younger housing stock than most of the country. A larger share of the work comes from new construction and recent builds, so builder and developer outreach deserves a place next to homeowner retrofit pages.
Enterprise is in Clark County, which falls in IECC climate zone 3B. NOAA's 1991-2020 normals for LAS VEGAS MCCARRAN AP (about 6 miles away) show 1,836 heating degree days and 3,720 cooling degree days in a typical year, so cooling is the larger load. For a spray foam or insulation contractor, that tends to move what homeowners search for toward hot attics, high summer energy bills and rooms that will not cool. The "B" in 3B marks a dry climate, so the story is mostly temperature and energy bills rather than humidity.
64% of occupied homes in Enterprise are owner-occupied (nationally: 65%), and the median home value is $475,500 (nationally: $332,700). That is close to the national mix of owners and renters. Higher home values tend to go with owners who spend on comfort and performance, so quality, warranty and results messaging usually works better than leading with price.
Of occupied homes in Enterprise, 70% heat mainly with utility gas and 26% with electricity (ACS 2020-2024, 5-year). With utility gas heating most homes, owners compare their winter gas bills, so comfort and heating-bill savings are the familiar angle.
Enterprise had an estimated 240,464 residents in the 2020-2024 American Community Survey (5-year estimates). Google Maps rankings change from one part of a market to the next, so being visible near your shop does not mean being visible across the whole service area. The free Market Visibility Audit shows your ranking at a grid of points around your business.
How the Google Maps grid works in a market like Enterprise
Google Maps does not show one ranking for a whole city. The result changes block by block, depending on where the searcher is standing. Our audit searches from a grid of points around your business and records where you appear at each one. Green means you are in the top 3 at that spot. Red means customers there are not finding you. For a Nevada contractor working Enterprise, green and red are positions at those points. They are not a citywide trophy.
Example from a client in Baton Rouge, Louisiana, not Enterprise
How working with us goes
Spray Foam Genius Marketing works with spray foam and insulation contractors. The steps are the same in Enterprise as everywhere else. Plans are month to month, and you can end service with 30 days notice.
1. Audit
We look at where your company shows up on Google Maps in the cities you serve. The Market Visibility Audit is free. It shows the current grid. It is not a forecast, and it does not promise a ranking.
2. Plan
If the work is a fit, we write a plan for the website, the Google Business Profile, and the ads for the jobs you take. We do not sell shared leads. We do not promise that only one contractor in Enterprise can hire us.
3. Launch
We set up the work in the plan. You buy and own the domain at a registrar you choose, such as Namecheap or GoDaddy. We do not hold the domain, and we do not transfer it. If we build a website, we can move that website to a host you choose after you have been with us at least 90 days and you end service with 30 days notice. Before 90 days the website stays with us.
4. Monthly review
Each month we review what is live: the map listing, the pages, and the ads. We do not bill per lead or per estimate.
Services for Enterprise contractors
SEO Services for Insulation Companies
For Enterprise, put cooling-season searches on the core pages, because that is the larger degree-day load on this page.
Google Business Profile Optimization
The Google Business Profile for a Enterprise company should list the services that match the cooling load shown in the degree days, in the words customers search.
Google Ads Management
Search ads for Enterprise can follow the degree days and lead with cooling, the larger of the two published loads.
Facebook & Instagram Ads
Facebook and Instagram ads for a Enterprise contractor should target the towns you serve in Nevada, with an offer that matches a job you want more of.
Website Development
The Enterprise site should read like zone 3B, with proof and a clear next step, on a phone.
Reputation Management
In Enterprise, a profile with recent reviews gives a searcher something to check before they call. The work is a steady ask, not a burst of fake feedback.
Results from other markets
These are real client results from the markets named. Client companies are not identified, and results vary by market.
Spray foam marketing in Enterprise: FAQ
What climate zone is Enterprise in, and why does it matter for my marketing?+
Clark County is in IECC climate zone 3B (U.S. Department of Energy and PNNL, 2022). Climate zone drives what insulation work homeowners ask about, so it shapes which services and keywords to put first on your website and in your ads.
Is heating or cooling the bigger driver in Enterprise?+
NOAA's 1991-2020 normals for the nearest weather station show 1,836 annual heating degree days and 3,720 annual cooling degree days. Cooling is the larger number, which is a useful starting point for choosing what to promote.
How old are the homes in Enterprise, and does it change what I should sell?+
The Census Bureau's 2020-2024 American Community Survey (5-year estimates) estimates a median build year of 2007 and 3% of homes built before 1980 in Enterprise. A younger stock means new-construction work matters more, so reach builders as well as homeowners.
Do most people in Enterprise own their homes?+
The 2020-2024 American Community Survey (5-year estimates) estimates that 64% of occupied homes in Enterprise are owner-occupied, compared with 65% nationally. Owners are usually the ones who buy insulation work, so this is the size of the group your marketing is aimed at.
How big is the Enterprise market?+
The Census Bureau estimated 240,464 residents in Enterprise in the 2020-2024 American Community Survey (5-year estimates). Population is only one input. The audit shows how many positions you actually hold on Google Maps across the area.
Do you have an office in Enterprise?+
No. Our office is in Vancouver, Washington. We work with spray foam and insulation contractors across the United States and Canada.
How do I see where my company ranks in Enterprise?+
Run the free Market Visibility Audit. It checks your Google Maps ranking at a grid of points around your business and shows the map in a few minutes.
Other areas in Nevada
See where your company ranks in Enterprise.
Get a free market visibility audit and see where you show up, and where you do not, across your service area.
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